Media workshop teaches farmers to tell their stories
Valerie Walthert is more than a farmer; she’s also a manager, marketer and agrarian advocate.
“One of our biggest challenges is educating consumers, so now, more than ever, it’s key to communicate well and get the right message out there,” Walthert said.
She’s not alone. The role of modern-day farmer has evolved to incorporate much more than tilling the land and raising livestock, prompting the Cornell Small Farms Program to host its first media workshop for farmers, agricultural writers and educators. [Read More]