Brian Moyer
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Do Your Products Meet Your Customer Values?
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Many times when we introduce our products to the marketplace, we don’t always think about how our potential customers will view the product. We may know how special our new product is, but how do we get that information to our customers? An example might be trying to sell freezer beef in the local “Penny-Pincher”…
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Finding and Keeping Your CSA Members
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On average, CSA’s have to replace 55% of their shareholders every year, so what can we do to keep them coming back? One of the attractions of having a CSA (Community Supported Agriculture) farm is it allows you to focus more on farming and spend less time on trying to figure out where you are…
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Pricing Your Meat Cuts
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So, you’re thinking about raising livestock for direct-to-consumer sales. You’ve figured out what kind of livestock you want to raise, what kind of infrastructure you will need, soil tested your pastures, the works. One question remains; how much should you charge your customers? It doesn’t matter if you are selling halves, quarters or single cuts,…
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