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Online Tools and Technology

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Calculators | Online Marketplaces | Software


Calculators


Farming Calculators

Free online tools offer farmers the opportunity to make quick and efficient calculations.

  • The Pasture Project of the Wallace Center has posted two financial calculators. The Grassfed Beef Decision Calculator is a comprehensive, interactive Excel spreadsheet that allows users to examine the costs of various beef cattle enterprises. Another spreadsheet, Comparison of Rental Rates for Landowners, lets landowners compare rents from leasing to grass-fed beef operations versus corn producers. Access the calculators at http://www.wallacecenter.org/resourcelibrary/-grassfed-beef-financial-calculators.

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Online Marketplaces


Small Farm Quarterly Article

To help demystify ‘online marketplaces’ for the farmers and the public, we ran an article in our Small Farm Quarterly Magazine in Winter of 2013 which describes the the range of services they provide. Read the article here.


Farmer Focused Websites

  • Everythingfarm.com is a farmer to farmer exchange site, allowing farmers to buy and sell livestock, goods, equipment and services.
  • Plovgh supports farmers and foodmakers by developing supply networks, sourcing ingredients for craft food and drink companies, and giving producers direct access to customers.

Wholesaler Focused Websites

  • Local Food Marketplace provides technology and services for food hubs to sell and distribute local food to consumers, restaurants, grocery stores, and institutions
  • Local Orbit provides tools to buy, sell and distribute local food through shorter, transparent distribution networks.

Consumer Focused Websites

  • Eatwild.com provides research-based information about “eating on the wild side.” This means choosing present-day foods that approach the nutritional content of wild plants and game—our original diet.

Websites Connecting Farmers and Consumers

  • LocalHarvest connects people looking for good food with the farmers who produce it, offering a national directory of farms and farmers markets and software to help CSA farmers run their business more smoothly.
  • FarmieMarket is an online farmers market that allows small and mid-sized farms to market their products directly to consumers.
  • Rural Bounty seeks to become the premier listing for all farms, ranches, wineries, CSA’s, farmers’ markets and other businesses with rural roots.
  • Through Farmigo, consumers order locally produced food and pick it up at a neighborhood pickup spot.
  • Wholeshare: consumers form a group, shop from producers that typically sell wholesale to grocery stores and restaurants, and pick up their orders at a significant discount.
  • FarmPlate connects producers, distributors and consumers everywhere through a searchable directory of 40,000+ business listings across the country, networking tools, and reviews.
  • Yourfarmstand lets consumers by fresh local food directly from many farmers in one transaction.
  • At Goodeggs.com, consumers order from local producers around the San Francisco, Brooklyn, New Orleans or L.A. areas, local farmers harvest the order, and Goodeggs delivers to the consumer’s door.
  • Local Dirt lets consumers find and buy fresh, local food directly from family farms in the Northeast, specializing in organic, grass-fed, heirloom and free-range products.
  • Barn2Door allows food producers create online stores and list food for sale, and connects them to buyers who can browse across stores and buy food directly from sellers.

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Software


AgSquared: Software System for Small Farmers

The system was created by two Cornell graduates, Jeff Froikin Gordon and Giulia Stellari. “Record keeping has been an age old problem,” says Gordon. “With sustainable practices, there’s a lot more to think about. For a long time, if you had a problem, you could just spray better chemicals. Now you have to think about what you can do to make the soil stronger, or introduce beneficial insects.” Beyond basic accounting of seeds in and fruits out, the computer system integrates U.S. soil data and weather mapping, and even makes analyses and recommendations based on best practices and eventually the collective wisdom of the community. http://agsquared.com/.


FarmersWeb

FarmersWeb is an online business management software for farms and local food artisans to manage orders and customers, market their farm, manage deliveries, and streamline financials. https://www.farmersweb.com/


FairRent: Software to Evaluate Land-Rental Payments for Farmers

The Center for Farm Financial Management at the University of Minnesota has released FairRent, a software tool that helps farmers evaluate land-rental decisions by estimating the income remaining for cash rent after all other expenses. The program can be used to evaluate cash, share, and flexible rental arrangements. Learn more at https://fairrent.umn.edu.


Cell Phone Apps for Farmers – Use Your Phone to Help Organize Your Farm

Technology never stops developing – especially mobile technology – and thanks to that, there is a dizzying array of applications available for our mobile devices. Here are a few apps we think might benefit the tech-savvy farmer.

  • SoilWeb by Dylan Beaudette gives users GPS-based, real-time access to USDA-NRCS soil survey data. This app retrieves graphical summaries of soil types associated with the user’s current geographic location. Images are linked to detailed information on the named soils. (Price: Free; Available for iPhone & Android)
  • Farmer’s Partner by Bruce Gordon aims to be your “friend in the field”. The app allows users to input dozens of variables to create an overview of farm operations. (Price: $4.99; Available for Android)
  • DriveSafe.ly by iSpeech will read texts and emails aloud to you so that you can keep your mind – and hands – on the wheel when on the road or in the field. Can be used with Bluetooth headsets and has customizable features to allow auto-responding via voice. (Price: Free version is available as well as a Pro version for $3.99/month; Available for iPhone, Blackberry, Android, and Windows Mobile)
  • Seed to Harvest for iPhone simplifies and streamlines record-keeping.  It allows you to record detailed planting information including cultivar, location, amount, date, and an unlimited number of transplanting records, as well as allowing you to track inputs, harvest records, and sales by cultivar and location.
  • Pro Dairy Event by Smart Farm Apps, Ltd allows users to view and track current and historical data by herd or by individual cow. Set reminders for vet calls, milking times and more! One nice feature is that connectivity is not re-quired to enter data – you can enter right from the field even without service! (Price: $12.85; Available for Android & iPhone )
  • Smart Farm Apps, Ltd also has released two more applications for farmers – Pro Grass Rotation and Pro Cattle Breeding. Each will work similarly to the Dairy Event app by allowing farmers to track data related to paddock and grazing management and cattle herd management, respectively.
  • Fulcrum by Spatial Networks, Inc is a hosted mobile forms platform that enables you to build custom apps for capturing information from the field. This app allows you to create your own custom apps and surveys for livestock tracking, crop fertilizing schedules, tracking work being done, equipment tracking, and much more! Visit their website at fulcrumapp.com. (Available for Android and iOS smartphones)
  • BeetClock, by Alex Smith, allows farmers to quickly record the time they invest in each crop they grow without leaving the field. BeetClock can send summaries of the labor and equipment hours invested in each job performed on each crop you grow directly to your email inbox as a spreadsheet file. (Price: $4.00, available for Android here).

With a cell phone or tablet becoming a daily tool for more and more farmers, take some time to see what’s out there that could help you work more efficiently. For more information, please contact Jenny Brown at the Center for Sustainable Ag.


The Square App

Accessing every possible sale is a common goal for direct market farmers. How many times have you watched potential customers slip away when they find out you only accept cash? Do you want to capture more sales at market or your roadside stand? Do you want a portable credit card machine that is free, easy to use, and gets you paid faster? The Square is a free device and application for iOS and Android devices. The tiny white, plastic square plugs into the audio jack of your device and allows you to quickly and easily slide Visa, MasterCard, Discover, and American express credit or credit/debit cards. The free application turns your device into a mobile cash register. Receipts are sent immediately to the customer via email, and transactions are deposited into your bank account in 1 day. You pay a flat fee of 2.75% per swipe. The app is easy to learn, very secure (no personal customer information is stored on your device), and a great way to maximize use of your smart phone or tablet computer. www.squareup.com.


FarmFan App

Using a combination of loyalty and text messages, FarmFan drives traffic to your market stand or on-farm retail market. FarmFan sends a text message to customers an hour before the market starts, which has a powerful effect on increasing sales. FarmFan also includes a customer rewards program that acknowledges loyalty to your farm. http://www.farmfanapp.com/info.

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